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FACTS founders launch Academy for Travel to extend industry training year-round

12 hours ago
FACTS founders launch Academy for Travel to extend industry training year-round
By AI, Created 22:03 UTC, Oct 29, 2026, AGP -

Academy for Travel has launched in Sydney ahead of FACTS 2026, offering self-paced corporate travel courses for buyers, suppliers, managers and newcomers. The platform aims to turn two days of conference content into year-round professional development as the sector adapts to fast-moving technology and procurement changes.

Why it matters: - Academy for Travel is trying to fill a long-standing training gap in corporate travel with structured, practitioner-led courses. - The platform is designed to keep industry education available beyond the two-day FACTS conference. - The launch comes as corporate travel is changing fast, with agentic AI, shifting procurement practices and rising traveler expectations reshaping the field.

What happened: - Academy for Travel (AFT) launched ahead of FACTS 2026, which will be held at ICC Sydney on 25-26 November. - The platform was founded by Peter Harbison and Derek Sadubin, co-founders of FACTS, together with Jamie Harbison. - AFT offers self-paced online courses for travel managers, buyers, suppliers and people new to the industry. - The platform is built to extend the expertise shared at FACTS into year-round learning.

The details: - AFT courses are written by experienced industry practitioners. - FACTS speakers are being invited to create additional courses for the platform. - The flagship course is Mini-MBA: Corporate Travel in Australia. - The Mini-MBA has 10 modules and more than 13 hours of learning. - The course covers TMC operations, procurement, airline revenue management, distribution technology, duty of care, sustainability, data and the future of corporate travel to 2035. - Peter Harbison, Derek Sadubin and Virginia Fitzpatrick teach the programme. - Fitzpatrick is managing director of Partnership Travel Consulting and a FACTS advisory board member. - Fitzpatrick brings more than 25 years of experience in corporate travel. - AFT also offers editions tailored to New Zealand, the UK and the USA. - The catalogue includes a buyer-focused Mini-MBA for Australian procurement teams. - Other courses include Scaling AI in Corporate Travel for TMCs and specialist modules on Formula 1 and international yacht race logistics. - Courses on GDS distribution and NDC for travel managers are in development. - Sofia, AFT's AI learning assistant, supports learners.

Between the lines: - The launch reflects a broader shift from event-based learning to on-demand professional development. - AFT is positioning itself as a practical answer to an industry that wants current training without waiting for annual conferences. - The platform also suggests growing demand for education that can keep pace with rapidly changing technology and commercial models. - One university travel program manager said organisations like AFT can help prepare people to be work-ready and able to hit the ground running. - Another launch attendee said digital learning can keep industry conversation going between conferences.

What's next: - FACTS speakers are expected to add more courses to the platform. - AFT plans to expand its catalogue with more offerings in GDS distribution and NDC for travel managers. - FACTS 2026 is expected to draw more than 2,000 attendees, 150 exhibitors and 200 speakers across eight stages. - All FACTS stages will be free of sponsored content. - Academy for Travel courses are 50 per cent off for FACTS 2026 delegates until the conference closes at midnight AEDT on 26 November 2026. - The Mini-MBA: Corporate Travel in Australia is discounted to A$497.50 from A$995 for delegates. - More information is available at factsevent.com and academyfortravel.com. - Academy for Travel also has a LinkedIn page at the company's LinkedIn page.

Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.

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